Value proposition

Europe's #1 online flower company, home to the Bloom & Wild, bloomon and Bergamotte brands, trading across 8 countries

Bloom & Wild is re-inventing the $60B global flower industry. Over a billion flower exchanges take place every year and industry satisfaction levels are low. Driven by our core belief that you can never care too much or be too thoughtful, we do things a little differently. From inventing letterbox flowers to founding The Thoughtful Marketing Movement. And we’ve seen impressive traction to date. We are Europe’s largest direct to consumer flower company.

As the inventor of letterbox flowers, Bloom & Wild is powered by great ideas that are rooted in continuously improving the experience for our customers. On a mission to make sending and receiving flowers the joy it should be for both the sender and the recipient, we promise beautiful, brilliantly-designed letterbox surprises and make-a-statement bouquets. Our flowers are sent as the freshest buds, carefully packed and ready to bloom for arrangements that last. The result is almost 60k five star reviews and the status of the UK’s most-loved online florist.

Since launching in 2013 we’ve raised £126m of venture capital and private equity funding from investors including General Catalyst, Index Ventures, Burda Principal Investments and MMC Ventures. We’ve been named one of the 5 fastest growing tech companies in Europe and are alumni of Tech Nation’s Future Fifty. We were also one of the Sunday Times Top 100 Small Companies to Work For 2020.

We’ve got a brilliant ideas-led innovation culture. And we’re looking for people from all backgrounds to help drive our next exciting stage of growth. If you’re interested in joining us, please take a look at our open roles on our jobs tab.

Bloom & Wild acquired bloomon in April 2021 and Bergamotte in July 2021, cementing our position as Europe's leading online flower company. Together, we are active in 8 countries. We are home to a family of 3 strong brands, Bloom & Wild, bloomon and Bergamotte.

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