Social networks
8,851 11,057Activities
Entity types
Location
97 Bd Malesherbes, 75008 Paris, France
Paris
France
Employees
Scale: 2-10
Estimated: 43
SIREN
433370152Engaged corporates
62Added in Motherbase
4 years, 10 months agoFédérer, structurer et accompagner l'industrie du marketing digital.
FR
Alliance Digitale est la principale association professionnelle des acteurs du marketing digital en France. Elle est issue du rapprochement en 2022 de l'IAB France et de La Mobile Marketing Association France, dont les marques respectives continuent d’exister au sein d’une seule entité.
La mission principale d'Alliance Digitale est de structurer le développement de l’industrie du marketing digital et de promouvoir des solutions innovantes, responsables et interopérables en définissant les normes et les bonnes pratiques du secteur.
L’association est aussi un interlocuteur privilégié des pouvoirs publics, des médias et des autres organisations professionnelles en matière de régulation du numérique et de promotion d’un internet ouvert.
L'association regroupe la grande majorité des acteurs du marketing digital en France, soit plus de 250 entreprises (Marques, Médias, Agences, Tech).
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EN
Alliance Digitale is the main industry body for digital marketing in France. It was born in 2022, when both IAB France and La Mobile Marketing Association France decided to join forces and operate under one single entity.
Alliance Digitale's main mission is to bring the digital marketing industry forward and promote innovative, responsible, and interoperable solutions by setting industry standards and best practices.
The association represents its members in discussions with public authorities, media, and other industry bodies relating to regulations in the digital space and the promotion of an open internet.
The association brings together most digital marketing players in France, i.e., more than 250 companies across the industry (Brands, Media, Agencies, Tech).
Publicité, Marketing, Web, Mobile, Internet, AdTech, Programmatique, Search, Display, Data, digital advertising, digital, digital marketing, marketing, programmatic advertising, and open web
Fédérer, structurer et accompagner l'industrie du marketing digital.
FR
Alliance Digitale est la principale association professionnelle des acteurs du marketing digital en France. Elle est issue du rapprochement en 2022 de l'IAB France et de La Mobile Marketing Association France, dont les marques respectives continuent d’exister au sein d’une seule entité.
La mission principale d'Alliance Digitale est de structurer le développement de l’industrie du marketing digital et de promouvoir des solutions innovantes, responsables et interopérables en définissant les normes et les bonnes pratiques du secteur.
L’association est aussi un interlocuteur privilégié des pouvoirs publics, des médias et des autres organisations professionnelles en matière de régulation du numérique et de promotion d’un internet ouvert.
L'association regroupe la grande majorité des acteurs du marketing digital en France, soit plus de 250 entreprises (Marques, Médias, Agences, Tech).
***
EN
Alliance Digitale is the main industry body for digital marketing in France. It was born in 2022, when both IAB France and La Mobile Marketing Association France decided to join forces and operate under one single entity.
Alliance Digitale's main mission is to bring the digital marketing industry forward and promote innovative, responsible, and interoperable solutions by setting industry standards and best practices.
The association represents its members in discussions with public authorities, media, and other industry bodies relating to regulations in the digital space and the promotion of an open internet.
The association brings together most digital marketing players in France, i.e., more than 250 companies across the industry (Brands, Media, Agencies, Tech).
Alliance Digitale, rassemble les experts de l'industrie pour promouvoir des solutions innovantes et responsables, garantissant ainsi un secteur performant et fiable.
Corporate | Type | Tweets | Articles | |
---|---|---|---|---|
Groupement des Mousquetaires Retail and Distribution, Retail | Groupement des Mousquetaires Retail and Distribution, Retail | Other 22 Nov 2019 29 Jun 2023 | | |
UK Atomic Energy Authority Research, National and local authorities | UK Atomic Energy Authority Research, National and local authorities | Other 25 Jul 2024 | | |
Ministère de la Culture | Other 21 Apr 2024 | | ||
European Commission European Union, Environmental Services | European Commission European Union, Environmental Services | Other 29 Jan 2024 | | |
CEC (Convention des Entreprises pour le Climat) | Other 24 Feb 2024 | | ||
Laboratoires Expanscience Cosmetics, Personal Care Product Manufacturing | Laboratoires Expanscience Cosmetics, Personal Care Product Manufacturing | Other 12 Jan 2024 | | |
LSA Commerce & Consommation Online Audio and Video Media | LSA Commerce & Consommation Online Audio and Video Media | Other 17 Dec 2023 | | |
ADEME National and local authorities, Environmental Services | ADEME National and local authorities, Environmental Services | Other 17 Dec 2023 | | |
EDF Energy, Renewable Energy Semiconductor Manufacturing | EDF Energy, Renewable Energy Semiconductor Manufacturing | Other 3 Nov 2023 | | |
Business & Decision IT services, IT Services and IT Consulting | Business & Decision IT services, IT Services and IT Consulting | Other 26 Sep 2023 | |