Value proposition

AE Dreams designs products for children and their families who find it difficult to make traditional play as compelling as digital games. Our company's mission is to provide a system of toys, games, and resources that encourage imaginative play in the real world by leveraging virtual interactions.

AE Dreams embraces the power of technology to inspire real world adventure and problem solving, resulting in children spending more time engaged in tangible playtime activities.

Turtle Mail, our first product, is a mailbox for children that prints digital messages from loved ones and activity suggestions to spark creative play and family interactions. Turtle Mail brings more meaningful communications and serendipitous discoveries to family life, while providing children with physical mementos to treasure and reducing the amount of time they spend in front of a screen.

Children's Technology and Family Entertainment