Value proposition

Vorsprung durch Technik

At Audi, there is a rare spirit. A spirit of bravery and pioneering. It's what motivates our engineers, our people and ultimately our drivers. It's what makes Audi like no other car in the world.

Vorsprung durch Technik: these words are not merely a catch phrase, it is the way we do things at Audi. We strive to offer you the very best and latest in Audi products, world-class customer service and a truly satisfying ownership experience.

Audi South Africa has been a player on the South African market since the late 1960s. Given brand independence in the early 1990s, the Audi Brand has grown in leaps and bounds in a very short time.

Today, Audi South Africa supports a countrywide dealer network and imports a wide range of Audi models catering for just about every taste and desire.