Value proposition

Transforming the way people access and enjoy tech.

Grover is the global leader in technology rentals, enabling people and empowering businesses to subscribe to tech products monthly instead of buying them.

Founded in 2015 by Michael Cassau, Grover’s mission is to make exceptional technology more accessible, because technology is a basic human right. With Grover and Grover Business, subscribers and companies get access to a wide range of over 8,000 tech products, including smartphones, laptops, virtual reality (VR) gear, wearables, and smart home appliances on a flexible, monthly rental basis.

Once a product rental period has ended, Grover’s service allows its users to return the product free of charge. They can also decide to extend the product rental length or exchange the product for something else. Grover Business even takes care of the tech procurement and management process so that companies can stay focused on growth.

Rentals are available in Germany, Austria, the Netherlands and Spain at GROVER.COM, as well as in Germany through Grover’s online and offline partner network, including Europe’s leading electronics retail group, MediaMarktSaturn.

Grover is a pioneer in the circular economy: Its business model of renting out and refurbishing tech products contributes to devices being used more frequently and for a longer period. This increases the potential to avoid e-waste. To date, Grover has circulated more than 1.2 million devices in total.

With total funding of around €1.4 billion to date and over 400 employees, Grover is one of the fastest-growing scaleups in Europe.

www.grover.com

Technology, Product-as-a-Service, Rent-Commerce, Consumer Electronics, and Flexible Finance