Value proposition

The award-winning Protection and General Insurance proposition for directly authorised intermediaries across the UK.

Paradigm Protect was launched in 2014, aiming to offer a comprehensive Protection & General Insurance (GI) proposition to directly authorised firms. We wanted to support our existing member firms who were active in this space, those who wanted to start writing insurance business, and to grow our reach in the wider intermediary market. In a relatively short time, we are proud to have achieved this and now stand out from the crowd in terms of the level of support that we offer to firms. In December 2023, we were proud to be recognised as ‘Best Protection Network/Club’ at the Protection Review Awards.

The aim of Paradigm Protect has always been to make the process of arranging protection for your clients as efficient as possible whilst not restricting your choice, and to ensure no customer detriment in the process. We have now established ourselves as a major distributor of Protection products in the UK market, with over 900 firms now benefitting from our superior proposition and commercial terms. Our goal is to continue to help educate, innovate and motivate you in the this increasingly important marketplace.

The market-leading terms we have negotiated have no loaded premiums, meaning that customers receive the best rates available and do not pay more for their life protection simply in order for the adviser to earn more. There are no registration or membership fees, just a wide range of readily accessible Providers, products and support which will ultimately facilitate the best outcome for you, your staff and your customers.