Cdiscount Advertising
Created in 2010
- BETA
Up & running (A)
Existing signals show a regular activity Social networks
314 4,434Activities
Technologies
Entity types
Location
120 Quai de Bacalan, 33300 Bordeaux, France
Bordeaux
France
Employees
Scale: 51-200
Estimated: 64
SIREN
424059822Engaged corporates
11
1 11Added in Motherbase
6 years, 2 months ago
martech Value proposition
[Automatic translation follows] Partner of Market Place brands and sellers in their digital and retail media marketing strategies.
3W Régie, the management that places consumption at the heart of its offer!
"An internet user in the purchase phase, information research or good deals, is more receptive to advertising."
This is the observation that 3W Régie made by highlighting an audience, from "consos" sites (e-commerce, classified ads, comparators, purchasing guides ...); More attentive: 61% of the audience 3W Régie is attentive to the advertisements vs 41.6% on average 1, and more reactive: 41% says that advertisements make it want to try/buy/use brands and products, vs 22% in average1.
Via a complete offer (targeted display, direct marketing, special operations ...); and advanced targeting capacities; 3W Régie offers advertisers to receive this clearly identified audience at a key moment: at the heart of the purchasing decision.
3W governed in a few figures:
- a network of more than 20 supports in correlation with the purchase cycle (websites and mobile, MD bases),
- 17.5m seen and 40% coverage of the French Internet user population 2
- a regional commercial force present in 10 major French cities
+ info: www.3wregie.com / contact@3wregie.com
1: Netobserver Observatory - Harris Interactive, Results Cdiscount sites and Price Minister - Spring 2012
2: Médiamétrie // Netraings - December 2011
Media solutions, direct marketing, private ad-exchange, data, transactional data, media retail, digital marketing, social retail, search, marketing precision, drive to store, drive to web, insights, and measurement of efficiencyOriginal language
Partenaire des marques et des vendeurs Market place dans leurs stratégies Marketing digital et Retail media.
3W Régie, la régie qui place la consommation au cœur de son offre !
« Un internaute en phase d’achat, de recherche d’informations ou de bons plans, est plus réceptif à la publicité ».
C’est le constat que 3W régie fait en mettant en avant une audience, issue de sites « consos » (e-commerce, petites annonces, comparateurs, guides achat ...) ; plus attentive : 61% de l’audience 3W Régie est attentive aux publicités vs 41.6% en moyenne1, et plus réactive : 41% affirme que les publicités lui donnent envie d’essayer/acheter/utiliser les marques et produits, vs 22% en moyenne1.
Via une offre complète (display ciblé, marketing direct, opérations spéciales...) ; et des capacités de ciblage avancées ; 3W Régie propose aux annonceurs de toucher cette audience clairement identifiée à un moment clé : au cœur de la décision d’achat.
3W Régie en quelques chiffres :
- Un réseau de plus de 20 supports en corrélation avec le cycle d’achat (sites web et mobile, bases MD),
- 17.5M de VU et 40% de taux de couverture de la population internaute française 2
- Une force commerciale régionale présente dans 10 grandes villes françaises
+ d’infos : www.3wregie.com / contact@3wregie.com
1 : Observatoire NetObserver – Harris Interactive, résultats sites Cdiscount et Price Minister - Printemps 2012
2 : Médiamétrie // NetRatings – Décembre 2011
Solutions média, Marketing direct, Ad-exchange privé, Data, Données transactionnelles, retail media, marketing digital, social retail, Search, Precision Marketing, Drive to store, Drive to Web, Insights, and Mesure d'efficacité
Cdiscount Advertising
Cdiscount Advertising accompagne les fournisseurs, vendeurs et marques dans le développement de leur visibilité et de leurs ventes.
https://www.cdiscountadvertising.com/
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