Entity
  • DPAA

    Created in 2006


  • Up & running (A)
    Existing signals show a regular activity
  • Social networks

    3,024 4,794
  • Entity types

  • Location

    12 E 49th St 7th floor, New York, NY 10017, USA

    New York

    United States of America

  • Employees

    Scale: 2-10

    Estimated: 39

  • Engaged catalyst

    39
    0 0
  • Added in Motherbase

    6 years, 5 months ago
Description
  • Value proposition

    Global Digital Out-of-Home

    DPAA is the leading global trade marketing association connecting out-of-home media with the advertising community while exploring the growing role of #DOOH in today’s Omnichannel mix

    Membership in the global DPAA community brings many business acceleration benefits, including a wide array of products such as DPAA Short Connects interview series, DPAA Homeroom educational seminars, DPAA Town Hall private member events, DPAA DOOHDAVOS leadership seminars and DPAA Task Force special initiatives including our WE.DOOH women’s empowerment initiative.

    DPAA provides a forum for global collaboration between digital networks, ad tech firms, research companies, content providers, media agencies and advertisers. DPAA members have access to our extensive database of: research; best practices and case studies; tools for planning, training and forecasting; social media amplification and news circulation; insights on software and hardware solutions; and further integration into the global advertising ecosystem.

    The annual "DPAA Summit" brings together over 900 delegates representing brands, agencies, digital out-of-home networks, ad tech, mobile and location data companies, research firms and other innovators for a full day of presentations, panels, case studies, networking and experiential exhibits.

    out of home advertising, digital out of home advertising, omnichannel marketing, research, technology, adtech, innovation, programmatic, martech, and digital place-based advertising

Catalyst interactions
Catalyst TypeTweets Articles
SAP
SAP
IT services, Software, Software Development
SAP
IT services, Software, Software Development
Other

1 Oct 2018


General Electric
General Electric
Building supplies, Industrial Machinery Manufacturing
General Electric
Building supplies, Industrial Machinery Manufacturing
Other

1 Oct 2018


UN Africa Renewal
UN Africa Renewal
International development, International Affairs
UN Africa Renewal
International development, International Affairs
Other

31 Aug 2017


Consumer Technology Association
Consumer Technology Association
Trade show, Computers and Electronics Manufacturing
Consumer Technology Association
Trade show, Computers and Electronics Manufacturing
Other

11 Jan 2018


Microsoft
Microsoft
IT services, Software Development
Microsoft
IT services, Software Development
Other

28 Feb 2023


Unibail-Rodamco-Westfield Unibail-Rodamco-Westfield
Real Estate
Other

29 Mar 2021


Stellantis
Stellantis
Automobile, Motor Vehicle Manufacturing
Stellantis
Automobile, Motor Vehicle Manufacturing
Other

3 May 2018


L'Oréal
L'Oréal
Cosmetics, Personal Care Product Manufacturing
L'Oréal
Cosmetics, Personal Care Product Manufacturing
Other

14 May 2018


LVMH
LVMH
Luxury, Retail Luxury Goods and Jewelry
LVMH
Luxury, Retail Luxury Goods and Jewelry
Other

14 Oct 2020


Social network dynamics
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