Social networks
955 3,834Activities
Technologies
Entity types
Location
Tapestry M M Ltd, 51-52 Frith St, London W1D 4SH, UK
London
United Kingdom
Employees
Scale: 51-200
Estimated: 25
Engaged corporates
3Added in Motherbase
5 years, 10 months agoHybrid Theory is now Azerion, one of the world's largest digital advertising and entertainment media platforms.
Hybrid Theory is now Azerion.
Hybrid Theory is a data-driven digital services partner to brands and agencies, known for its unique capabilities in building real-time, in-market audiences, coupled with flexible advice, hands-on support, and independently managed digital media execution. Our technology delivers a hybrid approach that connects data intelligence with human nuance, understanding, and creativity, to power smarter advertising across the full customer journey.
Founded in 2011 and headquartered in London, Hybrid Theory has hubs in New York and Singapore, with satellite offices in six other markets. Clients include Dell, Geico, Croc’s, and OQ. Hybrid Theory holds several international industry awards for its work and unique user-centric, holistic approach to audience discovery, including Best Use of Programmatic Adtech in The Drum Awards for B2B 2022, Programmatic Power Players 2021, Best Use of Audience Insights in Digiday Media Awards Europe 2021, and MarTech Outlook Top 10 Ad Management Solutions Provider in APAC 2022.
Audience Targeting, Display Advertising, Video Advertising, Real-Time Bidding, Prospecting, Attribution, Multi-device targeting, Personalised advertising, Personalisation, Programmatic, Behavioural Intelligence, and Dynamic Creative Optimisation
Corporate | Type | Tweets | Articles | |
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Lever Food, Consumer Goods, Software Development | Lever Food, Consumer Goods, Software Development | Other 30 Nov 2022 | | |
techUK National and local authorities, IT Services and IT Consulting | techUK National and local authorities, IT Services and IT Consulting | Other 5 Jun 2015 | | |
Hiscox Assurances France Insurance | Hiscox Assurances France Insurance | Not capitalistic Partnership Event 15 Jun 2016 | |