Entity
  • Colegram.io

    Created in 2011
  • BETA

    Up & running (A)
    Existing signals show a regular activity
  • Social networks

    790 771 672 672
  • Activities

  • Technologies

  • Entity types

  • Location

    18B Rue Marcelle, 93500 Pantin, France

    Pantin

    France

  • Employees

    Scale: 2-10

    Estimated: 7

  • SIREN

    534115829
  • Engaged corporates

    30
    6 27
  • Added in Motherbase

    6 years, 1 month ago
Description
  • Value proposition

    [Automatic translation follows] Your best photographer is your community.

    A SAAS solution to intelligently source, organize and exploit #socialmedia #UGC content 🚀

    Colegram's promise is to be able to exploit them, via a rights-lifting system, compatible with GDPR regulations, thus allowing advertisers to benefit from original content for their communication, particularly on social media or e-commerce channels.

    In short:
    - A SAAS platform, allowing:
    - Content curation on social media platforms đŸ•”ïžâ€â™‚ïž
    - Rights-lifting (GDPR compliant) ✅
    - Organization and categorization 🗂
    - Exploitation and dissemination 🚀
    - Data analysis 📈

    The power of UGC content:

    - 82% of consumers would say they are flattered that a brand uses their opinions, photos and videos in their communication.
    - Nearly 9 out of 10 consumers search for photos or videos produced by other users before making a purchase.
    - The conversion rate increases by more than 90% when an Internet user interacts with UGC content (compared to an average conversion rate observed on pages using only content produced by brands).

    Use cases of the Colegram solution:

    Whether it is to illustrate product sheets, emails, or to maximize the impact of social media campaigns, it is advisable to diversify its content as much as possible, to find the right balance between photoshoots and authentic content.

    Colegram presents itself as a DAM (Digital Asset Management) tool based on real-time flows, configurable by brands to bring up mentions, locations or hashtags, and select content of interest to them.

    Once the rights are lifted with the user's consent, Colegram allows advertisers to editorialize their e-commerce content, to feed speeches in CRM or social media, or to promote the content created by their communities.

    Visual Marketing, Online Marketing, Data catching, Event entertainement, Social Media Marketing, Digital In Store, Digital Media, media Content, sharing Plateform, Rich Media, user generated content, SMO, and UGC

  • Original language

    Votre meilleur photographe, c'est votre communauté.

    Une solution SAAS pour sourcer, organiser et exploiter intelligemment les contenus #socialmedia #UGC 🚀

    La promesse de Colegram est de pouvoir les exploiter, via un systÚme de levée de droits, compatible avec la réglementation RGPD, permettant ainsi aux annonceurs de bénéficier de contenus originaux pour leur communication, notamment sur les canaux social media ou e-commerce.

    En bref :
    - Une plateforme SAAS, permettant :
    - Curation de contenus sur les plateformes social media đŸ•”ïžâ€â™‚ïž
    - LevĂ©e des droits (RGPD compliant) ✅
    - Organisation et catĂ©gorisation 🗂
    - Exploitation et diffusion 🚀
    - Analyse des datas 📈

    Le pouvoir des contenus UGC :

    - 82% des consommateurs se diraient flattĂ©s qu’une marque utilise leurs avis, photos et vidĂ©os dans leur communication.
    - PrÚs de 9 consommateurs sur 10 recherchent des photos ou vidéos produits par d'autres utilisateurs avant de passer à l'acte d'achat.
    - Le taux de conversion augmente de plus de 90% lorsqu'un internaute interagit avec des contenus UGC (par rapport à un taux de conversion moyen observé sur des pages n'utilisant que des contenus produits par les marques).

    Cas d’usages de la solution Colegram :

    Qu’il s’agisse d’illustrer des fiches produits, des emailings, ou de maximiser l’impact de campagnes social media, il convient de diversifier au mieux ses contenus, pour trouver le bon Ă©quilibre entre shootings et contenus authentiques.

    Colegram se prĂ©sente comme un outil de DAM (Digital Asset Management) basĂ© sur des flux temps rĂ©el, paramĂ©trables par les marques pour faire remonter des mentions, localisations ou hashtags, et sĂ©lectionner les contenus dignes d'intĂ©rĂȘt pour elles.

    Une fois les droits levĂ©s avec le consentement de l’utilisateur, Colegram permet ainsi aux annonceurs d’éditorialiser leurs contenus e-commerce, d’alimenter des prises de parole en CRM ou social media, ou encore de valoriser les contenus crĂ©Ă©s par leurs communautĂ©s.

    Visual Marketing, Online Marketing, Data catching, Event entertainement, Social Media Marketing, Digital In Store, Digital Media, media Content, sharing Plateform, Rich Media, user generated content, SMO, and UGC

  • Colegram.io | Colegram, solution de curation de contenus social media

    Une solution SAAS pour permettre aux marques de mieux transformer, grùce à une plateforme conçue pour sourcer, organiser et exploiter intelligemment les contenus social media UGC (User Generated Content, ou contenus créés par les utilisateurs).

  • https://colegram.io/
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