Value proposition

Building a future in which humans live in harmony with nature.

WWF Finland was founded in 1972. We are an independent part of the international WWF network.

WWF works in Finland and its surrounding areas to protect endangered animals and habitats. WWF protects Saimaa ringed seals, Baltic ringed seals, White-tailed Eagles and Lesser White-fronted Geese as well as many other species. We also protect traditional Finnish environments and promote the biodiversity of forests and economically and socially sustainable forestry industry.

WWF protects the Baltic Sea and Finnish inland waters by preventing eutrophication, improving oil spill response and promoting marine safety and sustainable fishing. Together with field work, political lobbying and expertise work are significant parts of WWF’s work in protecting the Baltic Sea.

We work to decrease the environmental effects of human actions, i.e. the ecological footprint. Our work includes promoting sustainable consumption and production, mitigating climate change and decreasing water consumption along with its environmental effects.

WWF Finland works to protect nature in developing countries in Asia and Africa. The objective of the work is to protect forests and the species that inhabit them, as well as to improve the living conditions of local people.

All projects of WWF Finland are parts of WWF’s international major projects in which many WWF offices participate. WWF Finland’s projects are carried out together with local WWF offices.