Ad-technologies for smart #programmatic out-of-home campaigns • Here we talk #DOOH #OOH" title="" class="btn" data-container="body" data-html="true" data-id="115970" data-placement="top" data-toggle="popover" data-trigger="focus" style="color:#b3d4fc" tabindex="0" data-original-title="Displayce"> 793 110 4,265
Activities
Technologies
Entity types
Location
Hangar, 15 Quai des Chartrons, 33300 Bordeaux, France
Bordeaux
France
Employees
Scale: 11-50
Estimated: 55
SIREN
807603626Engaged catalyst
30Added in Motherbase
3 years, 10 months agoPioneering specialist technology suite for Out-of-Home advertising ✨
Displayce is a pioneering specialist technology suite for Out-of-Home advertising, designed to meet the needs of brands, media agencies and publishers, globally. Through its Media Buying Platform (DSP), Displayce connects advertisers and agencies to more than 1,200,000 billboards in 80 countries, offering them the largest DOOH inventory in the world, so they can trade contextualised, cookieless and impactful digital Out-of-Home campaigns. Displayce Data Management Platform centralises, models and activates first and second party data linked to the OOH inventory of media owners, in order to design relevant, high-performance campaign proposals for brands. Founded in 2014 in Bordeaux, Displayce has a physical presence in 8 countries (France, Spain, the United Kingdom, Belgium, Italy, Germany, Brazil and the United Arab Emirates). Since July 2022, JCDecaux has held a majority stake in the structure.
Programmatique, DOOH, Digital Out Of Home, Mesure d'audience, Affichage Digital, Programmatic, DPB, and Digital signage
La suite technologique spécialiste et pionnière de la publicité extérieure
Displayce est la suite technologique spécialiste pionnière de l’Out-of-Home (communication extérieure), conçue pour répondre aux besoins des marques et des régies publicitaires à l’échelle mondiale. Grâce à sa plateforme d’achat (Demand-Side Platform), Displayce connecte annonceurs et agences à plus de 1 200 000 mobiliers digitaux extérieurs dans 80 pays, leur offrant ainsi le plus vaste inventaire DOOH au monde et leur permettant de concevoir des campagnes de communication extérieure contextualisées, cookieless et impactantes. Sa plateforme data (Data Management Platform) permet de centraliser, modéliser et activer les données first et second party liées à l'inventaire OOH des régies, afin de concevoir des propositions de campagnes pertinentes et performantes pour les marques. Fondée en 2014 à Bordeaux, Displayce est présent physiquement dans 8 pays (France, Espagne, Royaume-Uni, Belgique, Allemagne, Italie, Brésil et Emirats arabe unis). Depuis juillet 2022, JCDecaux a pris une participation majoritaire dans la structure.
Spark attention with Out-of-Home | Plan, trade and measure DOOH campaigns in real-time with Displayce OOH Suite | Book a demo
Catalyst | Type | Tweets | Articles | |
---|---|---|---|---|
![]() Nielsen Polling institute, Software Development | Nielsen Polling institute, Software Development | Other 16 Nov 2020 | | |
![]() Havas Advertising, Advertising Services | Havas Advertising, Advertising Services | Other 18 Nov 2022 | | |
![]() La French Tech Media, Government Administration | La French Tech Media, Government Administration | Other 12 Oct 2022 | | |
![]() Publicis Groupe Advertising, Advertising Services | Publicis Groupe Advertising, Advertising Services | Not capitalistic Not partnership Event 20 Dec 2017 15 Feb 2024 | | |
![]() Viva Technology Trade show, IT Services and IT Consulting | Viva Technology Trade show, IT Services and IT Consulting | Not capitalistic Not partnership Event 14 Jun 2017 17 Jun 2023 | | |
![]() Oracle IT services, IT Services and IT Consulting | Oracle IT services, IT Services and IT Consulting | Not capitalistic Not partnership Event 10 May 2016 | | |
![]() France Digitale Startup accelerator & VC, Non-profit Organizations | France Digitale Startup accelerator & VC, Non-profit Organizations | Not capitalistic Not partnership Event 30 Jun 2016 | | |
![]() Région Nouvelle-Aquitaine National and local authorities, Government Administration | Région Nouvelle-Aquitaine National and local authorities, Government Administration | Not capitalistic Not partnership Event 15 Jun 2017 15 May 2023 | | |
![]() Le Village by CA Startup accelerator & VC, Business Consulting and Services | Le Village by CA Startup accelerator & VC, Business Consulting and Services | Not capitalistic Partnership Event 6 Dec 2018 | | |
![]() Starbucks Food and beverage, Retail | Starbucks Food and beverage, Retail | Not capitalistic Not partnership Event 23 May 2016 | |