Value proposition

Global Influence has grown from a small group of bloggers in the beginning of 2009 to include nearly 3,000 bloggers around the world from Washington State to Canada to India. Comprised primarily of moms, the network also includes many dads and non-parents as well. While many of the bloggers within the network are among the most recognized and successful parenting and deal bloggers in the world, the Global Influence model has always been one of inclusion. Operating with the belief that 100 blogs with a small group of loyal, highly-influenced readers are just as valuable as ten mega-blocks whose large audience feels disconnected from the author, Global Influence asks for blogger interest and passion first, numbers and statistics last.

The network also believes strongly that blogs can and should be a tool for positive change. For this reason RM Media has worked closely since early 2009 on public service campaigns such as the Ad Council’s Buzzed Driving is Drunk Driving initiative and the National Association of Children’s Hospitals’ Speak Now for Kids movement. With network members organized by region and metropolitan area, Global Influence bloggers use their influence both locally and globally to create awareness and change around the issues important to them.

What We Offer

Past campaigns include, but are not limited to:

- Instagram video creation
- Twitter parties by @Resourcefulmom
- Twitter promotional tweet campaigns
- Live product demo events
- Blogger home parties
- Product review campaigns
- Sponsored post campaigns
- Online blogger events
- Focus groups
- Giveaway campaigns
- Ambassador program creation and management
- Content creation for brand sites
- Brand event invitation list creation
- Twitter party panel creation
- In-store shop and blog programs

Twitter Parties, Social Media Marketing, and Blogger Outreach