Value proposition

Taking brands further

UBA is the belgian organisation made by brands, made for brands
Today, the UBA member community consists of 375 companies who account for the majority of national media investments. As a result, UBA is a unique platform enabling its members to protect the interests of brands and engage in the exchange of knowledge.
Through its extensive range of activities and services, UBA stimulates a creative, innovative and transparent communication ecosystem enabling strong and sustainable brands.
In the development of its activities and services, UBA consistently implements four strategic principles: inspire, impact, enable and connect. These principles guarantee a relevant service that makes brand builders stronger.

marketing, advertising, networking, training, lobbying, sharing of expertise, reference documents, services for advertisers, job posting, legal advise, media figures, branding, communication, sales, e-commerce, Data & privacy, sustainability, D&I, media, and innovation