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Mapp Fashion
Created in 2011
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Up & running (A)
Existing signals show a regular activity -
Social networks
4,623 4,623 1,144 1,198 -
Activities
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Technologies
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Entity types
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Location
5 Merchant Sq, London W2 1AY, UK
London
United Kingdom
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Employees
Scale: 201-500
Estimated: 11
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Engaged catalyst
14
0 0 -
Added in Motherbase
7 years, 9 months ago
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Value proposition
The Why behind the Buy.
Mapp Fashion is driving a step-change in personalization for fashion ecommerce.
By understanding the unique complexity of fashion (think seasonality, trends, body types, taste etc), Mapp Fashion helps retailers to show each visitor the items they’re most likely to buy - and keep.
Products are automatically tagged with 3x more detail. Data is crunched at scale. Fashion expertise is overlaid. Mapp Fashion does the heavy lifting so that their customers can stay ahead of the competition and enjoy higher profits.
Today, Mapp fashion‘s personalized recommendations and outfits outperform all competitors in A/B tests, and deliver incremental improvements to profit (+21%), revenue (+12%), returns (-15%) and sell-through rate (+10%).
Finally, personalized ecommerce that lives up to the hype.
Fashion, Machine Learning, Returns Reduction, Conversion Increase, Artificial Intelligence, Fashion Technology, Fashion-specific personalisation, SaaS solution, Fashion Prediction, Customer Lifetime Value, Increased Sell Through, Reduced Discounting, Improved Retention, Retail Technology, Reducing Overstock, Personalisation, Data, Customer Experience, Profitable Growth, Increase Profitable Revenue, Customer Loyalty, Predicting Size of Buy, Instore Solutions, Personalisation, Personalised Recommendations, and Personalization
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Mapp Fashion - Mapp
https://mapp.com/mapp-fashion/
| Catalyst | Type | Tweets | Articles | |
|---|---|---|---|---|
SEPHORA
Retail (Auto) |
SEPHORA
Retail (Auto) |
Other
29 Aug 2026 |
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Zalando
footwear, Retail (Auto) |
Zalando
footwear, Retail (Auto) |
Other
29 Aug 2026 |
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HUGO BOSS
Luxury, Retail Apparel and Fashion (Auto) |
HUGO BOSS
Luxury, Retail Apparel and Fashion (Auto) |
Other
29 Aug 2026 |
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Google
IT services, Software Development (Auto) |
Google
IT services, Software Development (Auto) |
Other
19 Apr 2026 |
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UK Research and Innovation
Public business cluster, Research Services (Auto) |
UK Research and Innovation
Public business cluster, Research Services (Auto) |
Other
22 May 2020 |
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National Retail Federation
Retail (Auto) |
National Retail Federation
Retail (Auto) |
Other
11 Jan 2026 |
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techUK
National and local authorities |
techUK
National and local authorities |
Other
29 Sep 2022 |
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London Stock Exchange
Finance, Financial Services (Auto) |
London Stock Exchange
Finance, Financial Services (Auto) |
Other
20 Jun 2016 |
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Microsoft
IT services, Software Development (Auto) |
Microsoft
IT services, Software Development (Auto) |
Other
2 Jun 2020 |
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Wise
Bank, Financial Services (Auto) |
Wise
Bank, Financial Services (Auto) |
Not capitalistic
Not partnership Event 24 May 2013 |
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