Value proposition

Accelerate business through innovation in customer relations. #Tech #Data #Marketing #Analytics #Talent & #Innovation

Omega CRM, a Merkle Company, is a global digital company specialising in accelerating the Business Experience (BX) of our clients through customer-centric solutions, technology, and data – all enhanced by AI.

Together with Merkle, we form the largest Customer Experience Management (CXM) agency in Spain, and as part of the dentsu group, we offer end-to-end solutions that integrate media, creativity, content, technology, and strategy to deliver real business impact.

With over 23 years of experience, a team of 580+ professionals from 24 nationalities, and 2,500+ certifications, Omega CRM is a recognised leader in the Salesforce ecosystem in Spain.

We operate across key industries including Retail, Healthcare, Pharma, Real Estate, Education, and Non-Profit, delivering omnichannel experiences in Customer Service, eCommerce, Marketing, and Analytics.

Client satisfaction is at our core (rating: 4.9/5), and we’ve been recognised with awards such as Salesforce Partner of the Year FY23 and Most Innovative Project (Iberia).

At Omega CRM, we believe in growth through people – guided by our values: #Talent, #Flexibility, #Commitment, and #Innovation #TogetherWeGrow #BetterTogether

CRM, Business Intelligence, Marketing Digital, Innovation, Business Digital Process, Digital Customer Experiences, Analytics, Customer Data Platform, Customer Managed Services, UX-UI Design​, eCommerce , Communities, MTA, Omnichannel Customer real-time Interaction , Customer Data Platform, Marketing Automation, Customer Value modelling, Blockchain, AI, Madtech, and Analytics