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GUURU Solutions
Created in 2016
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Trend leader (A+)
Existing signals make this entity one of the most dynamic startups -
Social networks
3,419 259 250 -
Activities
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Technologies
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Entity types
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Location
Limmatquai 122, 8001 Zürich, Switzerland
Zürich
Switzerland
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Employees
Scale: 11-50
Estimated: 50
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Engaged catalyst
9
0 0 -
Added in Motherbase
4 years, 7 months ago
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Value proposition
GUURU offers authentic product insights & first-hand referrals from real, experienced customers at scale.
GUURU is a peer-powered eCommerce platform that turns your customer community and their expertise into real-time product advice and AI visible on-page content. Shoppers can chat directly with experienced customers for personal, first-hand recommendations when it matters most.
GUURU then transforms conversations or targeted Q&A into structured, indexable “Community Content” that lives on your product pages. This makes your online store trustworthy for people and more discoverable for search engines and LLMs, helping your pages get mentioned and cited in AI answers.
Behind the scenes, GUURU helps you identify and activate passionate customers, route questions, manage quality, and keep experts engaged with recognition and rewards (points, perks, or cash). Every answer is traceable to a real person who actually uses your products. Brands use GUURU to increase shopper confidence and conversion, and case studies report results like +51% AI visibility, +23 NPS points, and up to 38× ROI.
AI Search Visibility, Community Content, Generative Engine Optimization, Product Page Optimization, eCommerce Product Discovery, Community Conversations, Expert Communities, User-Generated Content, Human-Authored Product Opinions, Trust-Building Content, Community Engagement, Peer-To-Peer Advice, and Customer Experience
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Peer-Powered eCommerce | Boost PDPs with Trusted Advice
Turn your customer community into on-page content that converts. Improve AI visibility, user confidence, and ROI with peer-to-peer advice.
https://www.guuru.com/en/
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