Entity
Description
  • Value proposition

    Purchase experiences that ensure everyone shops smarter

    PayLead is bringing together daily banking and performance marketing for retailers with its proprietary technology fuelled by payment data. PayLead offers a unique opportunity for retail advertisers to address millions of consumers across Europe with unprecedented targeting capabilities.

    Since 2016 PayLead has changed the way consumers are experiencing loyalty by creating an effortless reward experience when they shop either online or in-store while turning payment data into value for marketers.

    PayLead operates over 25 loyalty programs for the largest retail banks, neo-banks, and consumer money apps in Europe. PayLead is headquartered in Paris and also holds offices in Madrid and Barcelona.


    fintech, retailtech, CLO, frenchtech, startup, payment solutions, transaction data, customer centric marketing, financial innovation , Loyalty, ALO, Open banking, PSD2, Payment Marketing, Performance Marketing, and Card-Linked Offers

  • Original language

    Purchase experiences that ensure everyone shops smarter

    PayLead is bringing together daily banking and performance marketing for retailers with its proprietary technology fuelled by payment data. PayLead offers a unique opportunity for retail advertisers to address millions of consumers across Europe with unprecedented targeting capabilities.

    Since 2016 PayLead has changed the way consumers are experiencing loyalty by creating an effortless reward experience when they shop either online or in-store while turning payment data into value for marketers.

    PayLead operates over 25 loyalty programs for the largest retail banks, neo-banks, and consumer money apps in Europe. PayLead is headquartered in Paris and also holds offices in Madrid and Barcelona.

  • Paylead — Welcome to the data-for-value economy.

    We create personalized and effortless rewards experiences in consumer daily banking applications that drive online and in-store sales for retailers by leveraging payment data.

  • https://www.paylead.fr/
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