Value proposition

Our Purpose: Creating Mutual Understanding Through Language

Babbel is the top-selling language learning platform.

Driven by our purpose – to create mutual understanding through language – we build products that help people connect and communicate across cultures. Through self-study lessons with Babbel, instructor-led live classes with Babbel Live, Babbel for Business, our own podcast series, and our magazine, our users can focus on using a new language in real situations with real people. And it works: studies with Yale University, City University of New York, and Michigan State University prove that Babbel gets users to speak with confidence.

The key is a blend of humanity and technology. More than 60,000 lessons in 15 languages are hand-crafted by more than 200 linguists, and user behaviour is constantly analysed to shape and improve the learner experience.

The Babbel team is as diverse as our content. Based in Berlin, Germany, and New York, USA, 1,000+ Babbelonians from over 80 nationalities represent the diverse backgrounds, characteristics, and perspectives that make each person unique. Building genuine connections with our users is what sets Babbel apart, making it the world's leading language-learning platform with more than 16 million subscriptions sold.

Founded in 2007 as the pioneering online language learning platform, we've grown steadily over the years. In 2023, Babbel was honoured with a place on Fast Company's list of the World's Most Innovative Companies, ranking 4th in the Education category.

E-learning, Mobile Apps, Online Courses, Language Learning, and edtech