Value proposition

Helping conscious consumers make better decisions • 100% free weekly newsletter.

The free weekly newsletter helping 220,000+ conscious consumers make better decisions.

What to expect...

Good Folks:
Insights and interviews with brands pushing sustainability boundaries.

Good Guides:
Tips and tricks for incorporating sustainability into your every day.

Good News:
The latest stories of positive impact for the environment.

Good Stuff:
Handpicked items from brands with sustainability at the core of their brand DNA.



Content, Startup, Tech, Craftsmanship, Local Supply Chains, and sustainability