Value proposition

Your modern-day market research partner.

At Appinio, we help companies make more informed, customer-centric decisions through innovative market research. Collecting millions of responses from consumers every day through our global panel, easy-to-use tech platform and expert research guidance, we're trusted by over 2,600 industry leaders to help answer the questions that matter most to their business.

Appinio combines cutting-edge methodologies, outstanding data quality, intuitive tech platform and team of research experts. We bring together expert-led and tech-enabled market research into one innovative, forward thinking and socially conscious market research partner.

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Real-time analytics, Prototype testing, Brand perception, Target group analysis, Digital market research, Campaign tracking, Market Research, A/B Testing, TURF Analysis, Concept Testing, Pricing Analysis, Competitor Analysis, Brand Image Analysis, Brand Tracking, Design Testing, Logo Testing, Conjoint Analysis, Statistics, Consumer Insights, Kano Model, Mental Availability, and CEPs