Entity
  • Anametrix, Inc.

    Created in 2009
  • BETA

    To investigate (B)
    Some signals may appear as inconsistent with a regular activity
  • Social networks

    1,369 572
  • Activities

  • Technologies

  • Entity types

  • Location

    5414 Oberlin Dr # 200, San Diego, CA 92121, USA

    San Diego

    United States of America

  • Employees

    Scale: 11-50

    Estimated: 4

  • Engaged corporates

    7
    0 5
  • Added in Motherbase

    4 years, 10 months ago
Description
  • Value proposition

    In October 2014. Ensighten, the leading global omni-channel data and tag management provider and company behind the Agile Marketing Platform, announced it acquired Anametrix, the first cloud-based, award-winning multichannel marketing analytics platform. Anametrix enables marketers to unify and analyze data across paid, owned and earned media to optimize marketing decisions.

    Ensighten’s leading open marketing platform is changing the way brands collect, own and act on data generated across the customer journey in real time. Anametrix adds the industry’s premier multichannel marketing analytics technology to the platform. Marketers will now have a much richer set of data and analytics, resulting in better insights from which to tailor consumer experiences, and optimize budget allocation and marketing mix decisions.


    For more information, please visit - http://www.anametrix.com

    Follow the company on Twitter - @anametrix.

    Marketing Analytics, Owned Media, multichannel analytics, Earned Media, real-time data, Paid Media, dashboards, predictive analytics, and web analytics

Corporate interactions BETA
Corporate TypeTweets Articles
IBM
IBM
IT services, IT Services and IT Consulting
IBM
IT services, IT Services and IT Consulting
Not capitalistic
Partnership
Event

15 Oct 2014


Adobe
Adobe
IT services, Software Development
Adobe
IT services, Software Development
Not capitalistic
Partnership
Event

31 Mar 2014


BMW Group
BMW Group
Automobile, Motor Vehicle Manufacturing
BMW Group
Automobile, Motor Vehicle Manufacturing
Other

6 Apr 2014


Nielsen
Nielsen
Polling institute, Software Development
Nielsen
Polling institute, Software Development
Other

15 Jan 2015


Electronic Arts (EA)
Electronic Arts (EA)
Video Games, Entertainment Providers
Electronic Arts (EA)
Video Games, Entertainment Providers
Not capitalistic
Not partnership
Event

20 Feb 2014


Antec, Inc
Antec, Inc
Computer & Network Security, Computers and Electronics Manufacturing
Antec, Inc
Computer & Network Security, Computers and Electronics Manufacturing
Other

13 Jan 2015


Salesforce
Salesforce
IT services, Internet
Salesforce
IT services, Internet
Other

18 Oct 2014


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