Value proposition

We are a group of StartUp Veterans building, investing and creating new companies. We are category agnostic.

When it comes to AdTech, experience counts.

SamStella was formed to provide that experience. Founded in 2011, our primary goal is to promote and support early stage growth and acceleration of innovative companies in the rapidly expanding AdTech marketplace.

Our portfolio consists of companies in virtually every corner of the AdTech universe:

• E-commerce
• Content creation
• Digital-magazine publishing
• Ad-networks
• Mobile initiatives

As well as the existing and emerging technologies needed to run them.

We are actively seeking passionate entrepreneurs with great ideas and incredible teams. With those ingredients, together we can build amazing companies. We are entrepreneur-friendly investors. Our goal is not to make the best possible deal for short term gain, but to construct effective partnerships that maintain everyone’s interest and enthusiam aligned for a successful exit. Having had extensive experience on both sides of the table, we recognize the value in taking a fair and balanced approach – not only to how we manage our portfolio and deal flow, but how we help you manage yours.

Incubation, Acceleration, Negotiation, and Monetization