Value proposition

The Morning Call is a Media Company in Allentown, PA that serves the Lehigh Valley and its surrounding communities. It's part of Tribune Publishing.

The Critic, an Allentown newspaper founded in 1883, was the direct ancestor of The Morning Call.

David A. Miller and his brother Samuel Miller were sole owners by 1904. In 1906 The Morning Call was invited to join the Associated Press.

In 1984 it was sold to The Times Mirror Company,

In Septempter 1996, The Morning Call launched mcall.com.

In 2000, Times Mirror was acquired by the Tribune Company.

In August 2014, The Morning Call became part of the company now known as tronc, Inc. as Tribune Co. spun-off its publishing businesses.

Inn October 2018, tronc reverting to the original name, Tribune Publishing.

Journalism, Writing, Photography, Video, Blogging, Social Media, Web Production Management, News, Breaking News, Digital Media, and Online Journalism