Value proposition

Business Analytics for All manages a community where business and technical professionals come together to share ideas, connect with peers and get must-have insights in order to maximize the business impact of information management and business analytics initiatives.

We believe that managing a business analytics community helps to achieve many business goals more efficiently than transactional approaches. By crowdsourcing experience within a bounded community organizations can:

• Extend marketing impact through advocacy
• More effectively support customers through peer sharing
• Tone up social anchoring and commitment
• Quickly ramp-up new employees by giving them access to tacit expertise of peers
• Improve innovation cycles by better connecting market needs and internal expertise
• Reduce duplication by encouraging and enabling employees to easily share their expertise
• More effectively recognizing and rewarding the expertise of customers, employees and partners

All of these use cases can have enormous benefits to organizations although not all use cases are easy to measure in hard ROI calculations because often the value received from advocacy, collaboration and innovation is value that money could never buy – the value of an emergent testimonial from a happy customer or the value of an employee going above and beyond to solve a customer issue.

Business Analytics, Performance Management, Business Intelligence, Finance, Market Intelligence, Knowledge Management, Competitive Intelligence, Credit Intelligence, Sales Intelligence, Planning, Budgeting & Forecasting, Data Warehousing, and Business Analysis