Value proposition

ONE GOAL. ONE VISION.

Alpinestars was established in 1963 and has grown into a world-leading manufacturer of professional racing products, high-performance apparel, technical footwear and sportswear. Alpinestars understands that the best design and research is achieved under extreme conditions, and its involvement in Formula 1, the World Rally Championship, AMA and World Motocross and MotoGP has led to the creation of advanced technical equipment for racing’s top athletes.

Alpinestars’ products are developed by a large international staff with auto racing and motorcycling backgrounds at the company’s laboratories in the U.S. (Los Angeles) and Europe (Italy). To exceed the needs of racers and consumers around the world, Alpinestars utilizes the latest technology for superior product development.

For those who live and breathe motor and pedal sports, Alpinestars apparel is a reflection of the high-performance athletes who wear it in competition and daily life.

Motorcycling Protective Apparel & Footwear (road & off-road), Motorcycling Fashion Apparel & Footwear (road & turism), Automotive & Karting Protective Apparel & Footwear, MTB Cycling Protective Apparel & Footwear, and Fashion Apparel, Sportswear & Footwear