Value proposition

Providing essential support and benefits to independent retail businesses since 1899.

The British Independent Retailers Association (bira) 'the voice of independent retailers'​

Bira is the leading trade association for independent retailers in the UK.

We connect independent retail businesses with others in the industry, creating a network of like-minded businesses whilst providing expert knowledge, support and access to a wide range of specialist business services, that save time and money.



Card Processing, Legal advice, Buying group, Business Banking, Workplace pensions, Point of Sale (ePOS), Insurance, Business rates, ePOS, Making Tax Digital, Small businesses, Independent businesses, and online marketplace