Value proposition

News Brand of the Year

The Herald Sun is Victoria’s home for breaking news, footy and hard-hitting opinion and holds the title of most read Newspaper in Australia.

Melbourne’s biggest selling newspaper has a proud history of leading the agenda and advocating for Victorians. As a leading partner with the Good Friday Appeal, we believe strongly in our community.

As the home of Australia’s No.1 fantasy footy game SuperCoach and the best AFL writers in the business, we share a deep passion for footy.

The Herald Sun publishes seven days a week, with a bumper Sunday Herald Sun edition on Sundays, and breaks stories 24/7 across its digital channels – from mobile to tablet, desktop to social media.

We reach 4m people in print and digital every month* with an additional audience across social media of more than 1 million.
Every week the Herald Sun reaches a dedicated audience bigger than the television coverage of the Melbourne Cup, AFL Grand Final or Australian Open men’s or women’s finals.

Our expanding digital suite of products includes www.heraldsun.com.au, the Herald Sun mobile and tablet apps, SuperCoach AFL fantasy game, SuperFan AFL app, daily email newsletters and app alerts.



Newspaper, Media, News, digital media, and AFL