Corporate
  • Panerai

    Created in 1860
  • Social networks

    116,842 77,565
  • Sectors

  • Location

    Rue André-De-Garrini 2, 1217 Meyrin, Switzerland

    Meyrin

    Switzerland

  • Engaged entities

    134
    103 8
  • Added in Motherbase

    24 Jul 2019, 4:28 p.m.
Description
  • Value proposition

    Panerai is a blend of Product Innovations and Spectacular Experiences empowering contemporary heroes.

    Founded in Florence in 1860 as a workshop, shop and subsequently school of watch-making, for many decades Panerai supplied the Italian Navy and its specialist diving corps in particular with precision instruments. The designs developed by Panerai in that time, including the Luminor and Radiomir, were covered by the Military Secrets Act for many years and were launched on the international market only after the brand was acquired by the Richemont Group in 1997.

    Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture. The latter are a seamless melding of Italian design flair and history with Swiss horological expertise. Panerai watches are sold across the world through an exclusive network of distributors and Panerai boutiques.


    Luxury Watches

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