IT services Value proposition
[Automatic translation follows] Inclusive, virtuous and responsible e-commerce
Rakuten is a world leader in online services and the inventor of the B2B2C marketplace model. Founded in 1997 in Japan, Rakuten offers an ecosystem of more than 80 complementary digital services, available in 30 countries, in fields as varied as e-commerce, telecommunications, Fintech, advertising and Artificial Intelligence.
In France, Rakuten is the pioneer of the collaborative and circular economy. Its inclusive platform allows major brands as well as local VSEs/SMEs to market their products to a very large community of buyers and to benefit from technological tools and innovative services to develop their business, both online and in stores, via click & collect in particular. Rakuten's commitment to virtuous e-commerce is also reflected in its non-competitive approach, which encourages both retailers and individuals to resell their products, making the platform a major player in second-hand goods. Rakuten's success is based on a dual promise: the power to buy and resell. Today, more than 12 million French people benefit from this commitment via Club R. More than a loyalty program, Club R rewards buyers and sellers and promotes the development of the circular economy.
True to its founding values, Rakuten advocates a responsible digitalization model for retailers, the environment and consumers: e-commerce that everyone agrees on.
e-commerce, marketplace, affiliation, Online store, Advertising, Buying and selling, and Click & CollectOriginal language
Un e-commerce inclusif, vertueux et responsable
Rakuten est un leader mondial des services en ligne et l’inventeur du modèle de place de marché B2B2C. Fondé en 1997 au Japon, Rakuten propose un écosystème de plus de 80 services digitaux complémentaires, disponibles dans 30 pays, dans des domaines aussi variés que l’e-commerce, les télécommunications, les Fintech, la publicité ou encore l’Intelligence Artificielle.
En France, Rakuten est le pionnier de l’économie collaborative et circulaire. Sa plateforme inclusive permet aux grandes enseignes comme aux TPE/PME locales de commercialiser leurs produits à une très large communauté d’acheteurs et de bénéficier d’outils technologiques et de services innovants pour développer leur activité, en ligne comme en magasins, via le click & collect notamment. L’engagement de Rakuten en faveur d’un e-commerce vertueux se traduit aussi par son approche non concurrentielle, qui encourage les commerçants comme les particuliers à revendre leurs produits, faisant de la plateforme un acteur majeur de la seconde main. La réussite de Rakuten repose ainsi sur une double promesse : le pouvoir d’acheter et de revendre. Aujourd’hui, plus de 12 millions de Français profitent de cet engagement via le Club R. Plus qu’un programme de fidélité, le Club R récompense acheteurs et vendeurs et favorise le développement de l’économie circulaire.
Fidèle à ses valeurs fondatrices, Rakuten prône un modèle de digitalisation responsable, pour les commerçants, pour l’environnement et pour le consommateur : un e-commerce qui met tout le monde d’accord.
e-commerce, marketplace, affiliation, Boutique en ligne, Publicité, Achat-vente, and Click & Collect
Rakuten: Shop. Get Cash Back. Repeat.
Rakuten: Shop. Get Cash Back. Repeat.
https://www.rakuten.com/geogating/sorry?old=/
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