Value proposition

Next-Gen textiles & eco-luxury made from regenerative CleanBamboo® | B corp | Climate Neutral | 1% For the Planet

We’re a material innovation company and a home goods brand making the world’s healthiest, softest, and most sustainable fabrics with our patented CleanBamboo® fibers. Together, we’re turning over a new sheet—revitalizing a tired industry notorious for hitting snooze on ingenuity and sustainability.

At ettitude, our mission is clear: to create next-gen fabrics and products that not only reduce our impact but also support your health and the health of the planet. We’re here to make a material difference in the home and textile industries, paving the way for a regenerative future for all.

Our innovative CleanBamboo fabric is soft like silk, breathable like cotton, cooling, and hypoallergenic. All our products are climate-neutral certified, water-saving, sustainable, and ethically made. A proud B corporation and member of 1% For The Planet, we donate 1% of all sales to environmental nonprofits.

Want to join us in making a material difference in our earth’s future? Learn more: https://materials.ettitude.com/

Bamboo Bedding, Bamboo Sheets, Bamboo Lyocell Bedding, Bamboo Bath Products, sustainable textiles, and material innvoation